The challenge
GMCClinics first contacted Igloo to help them acquire new patients (PPC) and to improve their ranking on the search engines (SEO). After few months GMC awarded Igloo the design and development of their new website,then their social media and content creation, and later the creation of their mobile app.
SEO-READY WEB AND UPDATED
DIGITAL PRESENCE
After a first period of understanding the business of the clinics, their various business objectives, and the performance of all SEO and PPC efforts, the decision taken was to redesign and build a whole new updated website focused on bringing high volume of revenue to the clinics.
BUILDING COMMUNITY
After a year of delivering great results on SEO and PPC, the client decided to extend the scope and igloo became their social media agency as well, delivering:
NOT JUST DO DIGITAL, BE MOBILE
We designed and developed a cutting edge mobile app to provide GMC’s clients and prospects with a great customer experience such as learning about GMC’s service and doctors, booking appointments, chatting with doctors, etc.
The Deliverables
- Full Web Audit and competitive analysis
- Design and development of new and modern website
- SEO strategy and execution plan
- Content strategy, link building, and technical optimization
- Social Media Management and content creation
- Search, display and social media advertising
- Mobile App design, development, and maintenance
RESULTS JUST AFTER LAUNCHING THE NEW WEBSITE
After only few months of launching, we were able to achieve the following:
Generate hundreds of leads every month
Provide a Low Cost Per Lead (CPL) compared to industry average
Place GCClinics in first position on search engines
Increase client’s engagement by 50%
