Tarik Chebib Talks Marketing, Retention, and How Capital.com Became a Top Global Investment Platform - Igloo

Content Marketing and How it Helped Capital.com Grow Massively

Growing and scaling a brand is never an easy task, but when you have the right mindset and follow the right strategies, it becomes much more doable.

Tarik Chebib is the CEO Middle East of Capital.com, one of the world’s top investment platforms, and he has led the company to massive success in the MENA region.

Join us as Tarik delves into marketing, branding, personal and professional growth, and what it takes to grow and scale a brand.

The episode is also available on

Tarik and Bassem also discuss other intriguing topics such as:

Why CEOs should be involved in marketing
The 1 thing successful business owners have in common
Why marketers should always be flexible and agile
How personal branding was key to Tarik’s success

This episode is presented by our host, Bassem Saber, with special thanks to Tarik Chebib for his unique insight.

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