ElGrocer's Shrewd Marketing Tactics that led to a Multi-Million Dollar Acquisition

How service businesses can grow and scale amid a competitive market

Growth can only be the result of dedication, commitment, and efficient use of resources, and this is all too obvious in this episode of Masters of Marketing where Nader Amiri, Founder of elGrocer, discusses how he grew elGrocer and pulled off a multi-million dollar exit.

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Nader and Bassem also discuss other intriguing topics such as:

How to grow your brand with limited resources.
The best marketing channels to focus on for service businesses.
How to grow a business within a competitive market.
The main success factors that lead to elGrocer’s multi-million dollar acquisition by Etisalat.

This episode is presented by our host, Bassem Saber, with special thanks to Nader Amiri for his unique insight.