Podcasts have surged in popularity recently, and for good reason. For listeners, they provide useful information and entertaining content in a low-commitment format. For podcasters, they provide improved reach, personal branding and a potential revenue stream.
In this episode of Masters of Marketing, Vuk Zlatarov, Managing Partner of Creitive Ventures, Co-Founder and CEO of Poddster and Host of The Change Officer podcast, joins Bassem Saber for a deep dive into the world of podcasting, showcasing its efficiency as a marketing channel from a B2B perspective.
This episode is presented by our host, Bassem Saber, with special thanks to Vuk Zlatarov for his unique insight.
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