We are Igloo
Mobile SEO & 10 Effective Tips for Optimisation

It was long predicted by technological experts that mobile would eventually take over fixed internet access. In 2016, for the first time, Statcounter, an internet monitoring research company that tracks Internet use across millions of websites, reported that 51.3% of pages were loaded on mobile devices in October as compared to 48.7% via desktop. In… Read more

A/B Testing your way to more successful Landing pages

There’s no innovation without experimentation. In today’s competitive online world, we need to be constantly innovative to stay ahead of the competition. Ensuring that your website is optimally functioning is extremely important. We need to test and re-test website pages and elements to obtain high yielding landing pages. A/B Testing A/B Testing is a useful… Read more

6 Ways To Lower Website Bounce Rate

It’s often the case that businesses in Dubai end up spending a considerable amount of money driving visitors to their website but then don’t always do a great job in keeping them there. Bounce rate refers to the percentage of visitors to your site who leave after viewing only a single page. If you have… Read more

4 Cost- Effective Tactics to Help Market Your Small Business

Marketing for a new business in Dubai is no easy task. You have to work with a limited budget, and you don’t benefit from brand recognition. Even users who have heard of you may not know what you do, but they know your established competitors and it is human nature to favour the familiar. But… Read more

5 Marketing Tips for Small Business Owners

As a small business owner in Dubai you know the value of time and money all too well, hence making sure you maximize every dollar of budget, every ounce of effort and every minute of time. An effective marketing strategy is crucial to efficiently growing revenue and minimizing wasted resources. If you can maintain focus,… Read more

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