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Are Organic Keyword Rankings Still Important?

High keyword rankings are the most coveted goals in the world of SEO in Dubai. Small businesses here strive to obtain the first organic listing in search results because of the lucrative traffic and lead opportunities that are associated with this position. But with the evolution of paid advertising and Google’s continuous efforts to provide consumers… Read more

Leads to Leader: 6 cheap ways to improve lead generation

“If people like you they’ll listen to you, but if they trust you they’ll do business with you.” Echoing the words of acclaimed author and motivational speaker, Zig Ziglar, business starts with people. Thus the key to growing a business lies in building relationships. After all, business is personal. The wooing and courtship in the… Read more

5 ways to boost conversions on your website

Whether you are a small business or a large corporation, website conversions are important for customer engagement and brand loyalty. If your SEO practices are getting people to visit your website, you’ve taken a huge step in the right direction but it’s not quite enough. You may still have low conversions simply because you can’t get… Read more

6 reasons you can’t ignore PPC

According to latest advertising reports, search ads account for $9.1 billion, or 40% of the total Internet advertising revenue in 2016. When including mobile-related search revenue, search ads total $11.8 billion in revenue. So what does this mean? PPC matters to your brand and it certainly drives revenue. The need for visibility online and in… Read more

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