Marketing Automation

Posted by Igloo | January 19, 2022 | Digital Marketing

Are You Losing Revenue Because Of This? Are you focusing on decreasing your CPA, or growing your revenues? Focusing on decreasing the CPA isn’t always the right thing to do, as it limits you to grow your business! If you need help with digital marketing, contact us now on www.weareigloo.com. Igloo is an award winning digital […]

Continue Reading
Posted by Igloo | August 15, 2019 | Insights

No matter what you’ve heard, email marketing is still a strategy that remains relevant in the modern business landscape.  Sure, social media is powerful considering it’s where millennials seem to have proven most present. Still, email users tower over those on Twitter, Instagram, or Facebook with over 3.7 billion users on Yahoo, Gmail, and other […]

Continue Reading
Posted by Igloo | August 28, 2017 | Digital Marketing

Email marketing is an excellent way to promote content and products, and for a long time, ‘Email blasts’ were considered an acceptable form of email marketing. An ’email blast’ or ‘e-blast’ is simply the practice of sending one email to thousands of recipients, often unsolicited. The practice is now widely shunned, and because of its […]

Continue Reading
Posted by Igloo | May 16, 2017 | Digital Marketing

The digital marketing landscape in Dubai is ever changing, requiring businesses to adapt and evolve with the times. With so many emerging digital audience touch points and the ever present pressure to be present on every new social media platform, it’s easy to let your focus slip from older channels such as email marketing. Best […]

Continue Reading
Posted by Igloo | May 7, 2017 | Content Marketing

Marketing for a new business in Dubai is no easy task. You have to work with a limited budget, and you don’t benefit from brand recognition. Even users who have heard of you may not know what you do, but they know your established competitors and it is human nature to favour the familiar. But […]

Continue Reading
Posted by Igloo | April 18, 2017 | Content Marketing

Email marketing in Dubai has become a tried and true method for engaging customers and attracting sales. Why? Because it’s cost-effective and easy to use. So it’s no wonder that it’s remained a top marketing asset for businesses large and small in Dubai. Yet, like every marketing endeavour, email adapts to changing customer preferences year […]

Continue Reading
Posted by Igloo | March 19, 2017 | Insights

Apparently 1 in 6 emails never reach their intended recipient. Are we really making the most out of our e-mail marketing in Dubai? It is more important than ever to keep on top of your lists and ensure they contain valuable, up to date data that will make your time and effort worthwhile. Keeping on […]

Continue Reading
Posted by Igloo | March 2, 2017 | Content Marketing

We live in a time of carefully considered decision making. Buyers now take their time to make informed decisions while shopping, assessing every aspect of a desired product and brand. Which is why if you’re using email marketing in Dubai, you need to find the right hooks to bring in more subscribers. The best way […]

Continue Reading
Posted by Igloo | February 23, 2017 | Content Marketing

When people talk about search engine optimization or email marketing in Dubai, they’re often termed as outdated forms of digital marketing these days. Yet year after year, both disciplines continue to be the one of the most effective marketing channels available, when implemented properly. While both are great tools for lead generation and higher ROI, […]

Continue Reading
12