With the rapid advancement of technology, voice search has become a popular and increasingly important way for people to find information online. In fact, studies show that over half of all searches are now done using voice search.    The voice search trend has significant implications for businesses, particularly in Dubai, where voice search usage […]

In recent years, the emergence of AI-powered language models has revolutionized the field of natural language processing, and Chat GPT is one of the most powerful and widely used models. Chat GPT’s impact has been felt across various industries, and SEO is no exception.    Search engine optimization (SEO) is a crucial aspect of digital […]

What being a digital marketing agency in Dubai was like in 2022 COVID hit us all very hard…  Whether it was panic, outbreaks, illnesses and losses, or the business ramifications of all of those, it’s safe to say COVID-19 changed everything about our lives.  Then, just as we were getting accustomed to the “new normal”, […]

The digital marketing space is ever-changing, and so are the technology and practices that shape it. Whether you’re a small business or an established brand looking to revamp your advertising strategy, knowing and using the latest digital marketing trends has its benefits. If you’re unsure of where to focus your marketing efforts in 2023, this […]

Dubai is the most internet-savvy country in the MENA region, known for trailblazing opportunities within the digital marketing sphere. Considering that of the UAE’s ten million-person population, 78% live in urban centers and many are expatriate working professionals, the demand for digital marketing services is high. So, the biggest challenge for emerging businesses isn’t whether […]

The modern Internet is 39 years old. It is constantly evolving to support new and innovative technologies while still relying on its original 1983 TCP/IP protocol. The World Wide Web is now in its third generation with Web 3.0. Since its first iteration, Web 3.0 promises to be more than just a static information provider. […]

If your in-house marketing strategies aren’t generating the sales and revenue you want, it might be time to hire a professional marketing consultant. These highly-skilled professionals can pinpoint your marketing strategies’ shortcomings and develop long-term, revenue-driven solutions. However, these solutions come at a cost. Hiring a marketing consultant will likely be worth your investment—but how […]

The Middle East North Africa (MENA) region is currently the second-fastest growing eCommerce global market and a thriving hub for Big Tech companies. However, marketing to the 135 million Arabic-speaking internet users is not as simple as translating ad copy and tweaking visual aids.  Considering only 2% of marketing content is written in Arabic, with […]

For most company owners with little time, navigating the world of digital marketing is a difficult endeavor. Many businesses want a reliable and capable digital partner to handle their online marketing demands. With the rise in the number of digital firms in recent years, finding the correct one has become tough. It doesn’t help that […]