No matter what you’ve heard, email marketing is still a strategy that remains relevant in the modern business landscape. Sure, social media is powerful considering it’s where millennials seem to have proven most present. Still, email users tower over those on Twitter, Instagram, or Facebook with over 3.7 billion users on Yahoo, Gmail, and other… Read more
Internet marketing is the new normal, and its incredible convenience makes it an easy status quo to adopt. Nowadays, all your needs are easily addressed with the click of a button—or in some cases, the tap of a trackpad or touchscreen. Groceries? Laundry? Pet grooming? There’s always, “an app for that.” With this plethora of… Read more
If you’ve never heard the term performance marketing before, then you’re missing out on a valuable perspective on digital marketing. The top digital agencies in Dubai (and around the world) have shifted their focus to performance marketing for a wide variety of reasons. Performance marketing is a broad term with a very unique definition: it… Read more
The late-great American luminary, Will Durant, once quoted, “We are what we repeatedly do; excellence, then, is not an act, but a habit.” That writers often (lazily) attribute this quote to Aristotle is beside the point. Excellence is built through habit, and, in this article, we’ll discuss important habits digital marketing service companies need to… Read more
Marketing technology (or Martec for short) has been booming for the last two decades. A 2019 article in the Chief Marketing Technologist Blog estimates that there are now 7,040 marketing technology solutions globally, not counting the tens of thousands of plugins, add-ins, APIs, and localized tools. For the best digital marketing companies in Dubai, using… Read more
