What being a digital marketing agency in Dubai was like in 2022 COVID hit us all very hard…  Whether it was panic, outbreaks, illnesses and losses, or the business ramifications of all of those, it’s safe to say COVID-19 changed everything about our lives.  Then, just as we were getting accustomed to the “new normal”, […]

Nowadays, websites are a business necessity. 46% of online consumers don’t trust a business without a website. So, if your website isn’t getting the traction it deserves, chances are you’re due for a redesign. However, these website upheavals don’t always come cheap—generally, a website redesign costs between $2,000 and $75,000, depending on complexity. Whether your […]

As the culture of shopping in the UAE continues to shift online, keyword research is an SEO component that small businesses must recognize. Despite its polarizing nature—how much research is too much research?—keyword research acts as a compass for your SEO campaigns. Performed well, keyword research can point your strategy in the right direction and […]

The digital marketing space is ever-changing, and so are the technology and practices that shape it. Whether you’re a small business or an established brand looking to revamp your advertising strategy, knowing and using the latest digital marketing trends has its benefits. If you’re unsure of where to focus your marketing efforts in 2023, this […]

Most digital marketing strategies share the same goal—to generate new leads. A robust digital presence does an excellent job of attracting online audiences, but turning them into leads is not always straightforward. If your methods aren’t generating the leads you want, this guide will cover five of the most effective lead-generation strategies coming into 2023. […]

Most business owners understand the need for SEO but need help implementing it. Especially for first-timers dabbling in SEO, steps within the process can quickly become lost in translation. However, with 50% of marketers claiming SEO as a top initiative for their brand, it can be tempting to seek strategies elsewhere—unless you can outsource the […]

Every marketer understands how crucial SEO is. Not only does it make your website more visible, but it also creates more opportunities to convert prospects into customers. On-page SEO is particularly important because it allows search engines to understand your website and whether its content is relevant to a person’s query.  Starting with on-page SEO […]

Of all the nations in the world, the UAE has surpassed others by having the highest social media utilization rate relative to its population. According to a new study reported by the Telecommunications and Digital Government Regulatory Authority, the UAE has a usage rate of 106% — the only place on the globe to surpass […]

Once associated with the oil and gas industry, the UAE has evolved into a business and marketing powerhouse, drawing international Big Tech partners. Each year, the eCommerce market grows nearly 300% as more Dubai citizens turn toward online shopping. Investing in a robust SEO strategy is one of the best ways to ensure your Dubai-based […]

Dubai is the most internet-savvy country in the MENA region, known for trailblazing opportunities within the digital marketing sphere. Considering that of the UAE’s ten million-person population, 78% live in urban centers and many are expatriate working professionals, the demand for digital marketing services is high. So, the biggest challenge for emerging businesses isn’t whether […]